Identifying your organization’s terroir

Dr Lauren Vargas
6 min readJul 1, 2020

Before one may design or transform an organization’s digital ecosystem, one must master the understanding of the organization’s terroir. In wine making, ‘terroir’ (ter wahr) is a French word used to describe all of the environmental factors that impact the growth of the vines / grapes and ultimately the characteristics of wine. These environmental factors include the sun, sun exposure, the slope of the hill where the…

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Dr Lauren Vargas

Digital Dragon Wrangler | Independent Researcher and Consultant